· afarer Team · Customer Stories · 1 min read
Lake Tahoe Paddle Club Chooses afarer for Fleet Program
How a 200-member paddle club standardized on afarer SUPs for rental and instructional fleets across multiple Lake Tahoe locations.
Built for the Fleet
Lake Tahoe Paddle Club, one of the largest paddle sports organizations on the West Coast, has selected afarer as its exclusive SUP supplier for the 2026 season.
“We evaluated eight brands for durability, stability, and value,” said Mark Rivera, Fleet Operations Director at LTPC. “afarer’s drop-stitch construction outlasted competitors in our stress tests, and the complete kit approach means every board ships with the pump, paddle, and bag our instructors need.”
The fleet order includes 40 SUP Explorer 11 boards for beginner instruction and 20 SUP Tour 12 boards for distance tours. All boards are being deployed across the club’s three Tahoe-area locations.
“The SUP Explorer 11’s 32-inch width is ideal for first-time paddlers,” Rivera added. “We see faster student progression compared to the narrower boards we used previously.”
afarer’s fleet program offers volume pricing, dedicated support, and replacement parts availability —Key factors for organizations running high-utilization rental and instructional programs.
